Author Details

Giraldi, Janaina de Moura Engracia, University of Sao Paulo - Brazil, Brazil

  • Vol 4, No 3 (2012) - Articles
    Attitudes towards Brazilian Beef: Differences in European Consumers’ Perspectives according to Country of Residence and Demographic Characteristics
    Abstract  PDF
  • Vol 4, No 4 (2012) - Articles
    The country of origin effect for Brazilian fresh fruits: a study using Partial Least Squares Procedures
    Abstract  PDF
  • Vol 4, No 4 (2012) - Articles
    The Use of the Country of Origin Information in Communication Strategies Used by Brazilian Cosmetics-Exporting Enterprises in External Markets
    Abstract  PDF
  • Vol 6, No 2 (2014) - Articles
    A Review of Studies on Neuromarketing: Practical Results, Techniques, Contributions and Limitations
    Abstract  PDF