Image Analysis: Textile Industry in Indonesia

Hengky S. H.


In 2014, the Indonesian textile industry exports 36% of their woven fabric's amount USD 4.1 to the United States, 16% to the European Union and Japan, and 5% to the Association of Southeast Asian Nations (ASEAN). This research was conducted from August 2014 to April 2015 in Indonesia. The questionnaires were distributed to 350 respondents, by using a stratified sampling, purposively, and triangulation techniques. The questionnaires were distributed to an international and national distributors, textile company staffs, textile agency, textile shopkeepers, tailor, staff of the garment, and the staffs of the Trade Minister of Indonesian. The image analysis shows that the woven fabrics of Indonesia are competitive. In terms of an image analysis, this study found three gaps of the image’s expectation and performance. It is indicated that the plan of the Trade Minister of Indonesia would be done, as long as the plan is followed by increasing the production and finishing capacity of the textile industry, which were imported from several countries, such as Germany, Italy, and ASEAN country. They need the new technology of textile machine on getting a better quality and increasing the production capacity of the woven fabrics.

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World Journal of Business and Management   ISSN 2377-4622

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