The Determinants of Entrepreneurial Act in the Moroccan Textile Sector: A Logistic Regression Approach



Entrepreneurship and business creation is a key factor to enhance the vitality and development of the Moroccan economy especially when undertaken in areas of high economic impact including the textile sector.

To delineate the main determinants of entrepreneurial activity factors, we mobilized the theoretical model of planned behavior (Ajzen & Fishbein, 1991), and the model of Shapero (1993) who consider the desirability of the act of undertake as a dependent variable of demographic variables and personality traits. Our results have directed us to the proposal of some actions to be taken to increase the likelihood of undertaking in this area. Each proposed action is accompanied by an approximation of the expected positive effects on endogenous variable due to a variation of a factor

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