Vol 13, No 1 (2025)

DOI: https://doi.org/10.5296/bmh.v13i1

In progress

Table of Contents

Articles

Study on the Influencing Factors of Consumers’ Choice of Community Group Buying E-commerce Platforms
I-Ching Chen, Wanting Feng
PDF
p1
Strategic Survival and Growth of Small-Scale Franchisers in the Japanese Drug Store Industry: A Case Study of a Japanese Drug Store Franchise
Hideki Takei
PDF
p20
Users’ Perceptions Toward Applying Generative AI for Tour Itinerary Planning
Shueh-Cheng Hu
PDF
p29