Cultural Implications in Basic Color Terms “Black” and “White” in Chinese and English

Wanchuan YU


Color is a kind of human perception towards the objective world. In intercultural communications, the English people and the Chinese people are different in many aspects, and their perceptions of various color symbols are not the same. Color words in English and Chinese languages have rich connotations and play a very important role in both cultural manifestations and ethnic customs. This article discusses the Chinese and English symbolic meanings of the two color words, “black” and “white” in Chinese and English cultures. By comparing and contrasting these two words’ differences in the two cultures, we can deepen understanding of the two cultures, overcoming the conflicts and promoting Chinese and English cross-culture exchanges and communications.

Full Text:




  • There are currently no refbacks.

Copyright (c) 2021 Wanchuan YU

Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 International License.

Copyright © Macrothink Institute   ISSN 2329-7034   Journal for the Study of English Linguistics   E-mail:

To make sure that you can receive messages from us, please add the '' domain to your e-mail 'safe list'. If you do not receive e-mail in your 'inbox', check your 'bulk mail' or 'junk mail' folders.