Siddiqui, Danish Ahmed
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Vol 6, No 1 (2021) - Articles
How Consumers Justify Their Unethical Behavior: The Role of Moral Recognition Strategies (Moral Rationalization, and Decoupling), Complemented by Culture, on the Purchase of Counterfeits in Pakistan
Abstract PDF
International Journal of Industrial Marketing ISSN 2162-3066 Email: ijim@macrothink.org
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