Study of the Supply and Marketing Circuit and the Level of Value of Fishery Products: The Case of Fishmongers in the Localities of Ouakam, Ngor, Yoff, Pikine, Parcelles Assainies, Gudiawaye and Rufisque (Dakar-Senegal)

Abstract

This work on the study of the supply and marketing circuit and the level of value of fishery products was carried out in 7 distinct localities (Ouakam, Ngor, Yoff, Parcelles, Pikine, Rufisque, and Guédiawaye). As part of this research, surveys were carried out among fishmongering actors. This work has made it possible to know the supply chains of fishery products in fishmongers and to understand the marketing mechanisms as well as the valorization strategies in this sector. According to the results of these surveys, a strong male dominance (60%) in the fish sector is observed despite a significant contribution of women (4%). Most actors in this field are aged between 31 and 40 (54%) with a low representation of young people aged 20 to 30. In this activity, the majority ethnic groups are the Lébou (50%) and the Wolof (37%), although there is also a presence of foreigners (27%) in the area. These actors are often experienced with parallel commercial activities such as catering, decoration, trade, etc. Sales in fishmongers are mainly concentrated on fish (37%) and crustaceans (33%), with low demand for mollusks (20%) due to their perishability and the high cost of the commodity. In addition, in some fish shops, the actors sell various products, including vegetables and chickens. Fishmongers are facing major challenges such as high product costs (42%), stock availability (39%) but also logistical and transport constraints (19%). This study also revealed that most of the actors have no notion of hygiene (63%) and have never trained (71%) in this area, which is particularly worrying in this sector where quality and hygiene are essential to preserving the health of the consumer. The study found that fishmongers have a rapid sale of products (1 to 5 days) according to 75% of the respondents and the products are mainly intended for homes and restaurants. The inspections carried out on hygiene and sanitation in fishmongers during this study revealed deficiencies in hygiene (lighting, space, staff hygiene, etc.) with an overall level of satisfaction estimated at 43.88%.